Nov 9, 2018
4 Steps to Generate Leads for your Small Local Business
Do you need guidance in navigating the world of digital marketing to help you get more leads? Search no more.
1. Get a Website. You need one. From landscapers to movers, the pest control guy to interior decorators – they have websites. Your website will be your 24/7 storefront.
2. Get some Traffic with SEO. OK, so many do not know yet that your business exists. However, when they go to Google searching for a product or service they need, which you offer, and finds you – because you’re doing SEO, then bingo!
3. Get on Social Media. Many more of your potential customers may find you in social media. When a recent customer following you in social media likes or shares an article, a photo, or a video you posted, then that post will be visible to their friends – who would try out your product or service.
4. Capture and Nurture. Capture your leads through an opt-in form on your website and nurture them through email marketing.
So there you go. This is a general map I’m handing over to you.
Now there are more mini-steps along the way, but I’ll be here to guide you.