Sep 10, 2018
How Reputation Has a Significant Influence on Customer Loyalty
When it comes to customers, it should come as no surprise that business reputation has more influence over customer loyalty than business competence.
After all, a customer only cares how satisfied they are with your service, product, or brand. And if your brand is all the ‘rage’ and you have many people who feel more important, more glamorous, and more ‘cool’ by buying and using your product, it’s very likely that their friends and family are going to know about you as well.
People like to be identified with ‘rockstar’ businesses, and they stick with brands they are proud of.
So how do you start building your reputation? By using what is called ‘reputation marketing.'
One of the things you can do as a business to get started in reputation marketing is to start looking at your online reviews and get a strong presence going.
Reputation marketing and brand marketing go hand in hand. It might have been easier 5 years ago to compete online, but now it’s become a hyper-competitive market.
Finding the right review sites to get started on, and knowing what to do when you find these sites, will be a key factor in building your online reputation.
Like our page, if you agree that Reputation Marketing can help your business grow.
Here at WEBX.DIGITAL, we can help you with a reputation marketing strategy that will help you build your brand and your reputation. Contact us to get started today!